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PRO FILT'R  Soft Matte Longwear Foundation 490 - Model
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PRO FILT'R

Soft Matte Longwear Foundation

$35

PRO FILT'R

Soft Matte Longwear Foundation

$35
35.00
USD
35.00
USD
Availability: 

In Stock

Special Offer

Details

MEDIUM TO FULL COVERAGE FOR ALL.

LONGWEAR, LIGHT AS AIR.

Give it to me quick:

A soft matte, longwear foundation with buildable, medium to full coverage, now in a boundary-breaking range of 50 shades.

Did you know?!

Pro Filt’r Soft Matte Longwear Foundation is a 2018 Allure Best of Beauty Breakthrough Award Winner!

Tell me more:

You asked, Rihanna answered. The best-selling foundation that forever changed the game now comes in 50 shades for the most inclusive foundation range yet.

Pro Filt'r Soft Matte Longwear Foundation gives skin an instantly smooth, pore-diffused, shine-free finish that easily builds to medium to full coverage. This oil-free matte foundation is made with climate-adaptive technology that's resistant to sweat and humidity, and won't clog pores so that wherever you are, it's going to work on your skin. Best of all, this light-as-air, longwear  Pro Filt'r foundation is undetectable on skin so you always look like you. 

How’d we do it?

  • Obsessive research to create the perfect range of Fenty Beauty shades for all
  • Exclusive insights from the world’s top makeup artists
  • Extensively tested for real life, on real people

We figured out that it takes the right balance of tone and texture to make matte foundation work on every skin type. We obsessed over custom pigment levels to capture your truest tones with a soft matte finish that’s just right—not too matte and not too shiny. The result? A comfortable longwear formula that lets skin look like skin. Made for all people to love.

Shade-Finding Tips:

  • Always shake Pro Filt'r foundation before use to activate.
  • Pro Filt’r’s rich pigments need a moment to dry down to their truest color, so when you're testing shades, remember to let the formula dry completely to find your perfect match.
  • Deciding between two shades? Try the lighter shade.

Rihanna’s go-to shade? 340. She also wears 330, 360, or 370, depending on the time of year.

Fenty Beauty is 100% cruelty free.

Ingredients:

AQUA/WATER/EAU, DIMETHICONE, TALC, PEG-10 DIMETHICONE, TRIMETHYLSILOXYSILICATE, POLYPROPYLENE, ISODODECANE, CETYL PEG/PPG-10/1 DIMETHICONE, NYLON-12, HDI/TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER, PHENOXYETHANOL, SODIUM CHLORIDE, HYDROGEN DIMETHICONE, GLYCERIN, MAGNESIUM SULFATE, SODIUM DEHYDROACETATE, DISTEARDIMONIUM HECTORITE, ALUMINUM HYDROXIDE, METHICONE, BENZOIC ACID, DEHYDROACETIC ACID, PROPYLENE CARBONATE, ETHYLHEXYLGLYCERIN, PARFUM/FRAGRANCE, SILICA, BIOSACCHARIDE GUM-4, ANANAS SATIVUS (PINEAPPLE) FRUIT EXTRACT, CARICA PAPAYA (PAPAYA) FRUIT EXTRACT, PAULLINIA CUPANA SEED EXTRACT, POTASSIUM SORBATE, SORBIC ACID. MAY CONTAIN/PEUT CONTENIR (+/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499).

Fill Weight: 1.08 oz/ 32 mL

Rihanna's Inspo

You asked, Rihanna answered—carefully curating shades for people who still have not been served. She personally found people with hard-to-match skin tones and flew them in to create shades for them!

"Foundation is one of those areas in the beauty industry that has a big void for people at extreme ends of the shade spectrum. There’s this middle ground that's covered really, really well. But then if you're very pale or if you're very dark, there aren’t a lot of options. And so, I wanted to make sure that women of all skin tones were covered so they could be included in what I created." - Rihanna

How To

  • Be sure to moisturize skin before applying matte foundations, especially if your skin is dry. After moisturizing, prep skin with Pro Filt’r Instant Retouch Primer for best results.
  • Always shake before use to activate. When testing shades, remember to let matte foundations dry completely to find your perfect match.
  • For full coverage: Apply 1-2 pumps of Pro Filt’r Foundation on the back of your hand. Using the Full-Bodied Foundation Brush 110, dot product onto the center of your face and blend outward.
  • For medium, customizable coverage: Apply 1 pump of Pro Filt’r Foundation to the back of your hand. Using a damp Precision Makeup Sponge 100, begin applying product at the center of your face, or wherever coverage is desired, pressing foundation into skin and blending outward. For fuller coverage, add another pump.

 

RIHANNA’S WAY: For the ultimate pore coverage, press the  Full-Bodied Foundation Brush 110 into skin, roll off, and repeat.

 

 

MEDIUM TO FULL COVERAGE FOR ALL.

LONGWEAR, LIGHT AS AIR.

Give it to me quick:

A soft matte, longwear foundation with buildable, medium to full coverage, now in a boundary-breaking range of 50 shades.

Did you know?!

Pro Filt’r Soft Matte Longwear Foundation is a 2018 Allure Best of Beauty Breakthrough Award Winner!

Tell me more:

You asked, Rihanna answered. The best-selling foundation that forever changed the game now comes in 50 shades for the most inclusive foundation range yet.

Pro Filt'r Soft Matte Longwear Foundation gives skin an instantly smooth, pore-diffused, shine-free finish that easily builds to medium to full coverage. This oil-free matte foundation is made with climate-adaptive technology that's resistant to sweat and humidity, and won't clog pores so that wherever you are, it's going to work on your skin. Best of all, this light-as-air, longwear  Pro Filt'r foundation is undetectable on skin so you always look like you. 

How’d we do it?

  • Obsessive research to create the perfect range of Fenty Beauty shades for all
  • Exclusive insights from the world’s top makeup artists
  • Extensively tested for real life, on real people

We figured out that it takes the right balance of tone and texture to make matte foundation work on every skin type. We obsessed over custom pigment levels to capture your truest tones with a soft matte finish that’s just right—not too matte and not too shiny. The result? A comfortable longwear formula that lets skin look like skin. Made for all people to love.

Shade-Finding Tips:

  • Always shake Pro Filt'r foundation before use to activate.
  • Pro Filt’r’s rich pigments need a moment to dry down to their truest color, so when you're testing shades, remember to let the formula dry completely to find your perfect match.
  • Deciding between two shades? Try the lighter shade.

Rihanna’s go-to shade? 340. She also wears 330, 360, or 370, depending on the time of year.

Fenty Beauty is 100% cruelty free.

Ingredients:

AQUA/WATER/EAU, DIMETHICONE, TALC, PEG-10 DIMETHICONE, TRIMETHYLSILOXYSILICATE, POLYPROPYLENE, ISODODECANE, CETYL PEG/PPG-10/1 DIMETHICONE, NYLON-12, HDI/TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER, PHENOXYETHANOL, SODIUM CHLORIDE, HYDROGEN DIMETHICONE, GLYCERIN, MAGNESIUM SULFATE, SODIUM DEHYDROACETATE, DISTEARDIMONIUM HECTORITE, ALUMINUM HYDROXIDE, METHICONE, BENZOIC ACID, DEHYDROACETIC ACID, PROPYLENE CARBONATE, ETHYLHEXYLGLYCERIN, PARFUM/FRAGRANCE, SILICA, BIOSACCHARIDE GUM-4, ANANAS SATIVUS (PINEAPPLE) FRUIT EXTRACT, CARICA PAPAYA (PAPAYA) FRUIT EXTRACT, PAULLINIA CUPANA SEED EXTRACT, POTASSIUM SORBATE, SORBIC ACID. MAY CONTAIN/PEUT CONTENIR (+/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499).

Fill Weight: 1.08 oz/ 32 mL

You asked, Rihanna answered—carefully curating shades for people who still have not been served. She personally found people with hard-to-match skin tones and flew them in to create shades for them!

"Foundation is one of those areas in the beauty industry that has a big void for people at extreme ends of the shade spectrum. There’s this middle ground that's covered really, really well. But then if you're very pale or if you're very dark, there aren’t a lot of options. And so, I wanted to make sure that women of all skin tones were covered so they could be included in what I created." - Rihanna

  • Be sure to moisturize skin before applying matte foundations, especially if your skin is dry. After moisturizing, prep skin with Pro Filt’r Instant Retouch Primer for best results.
  • Always shake before use to activate. When testing shades, remember to let matte foundations dry completely to find your perfect match.
  • For full coverage: Apply 1-2 pumps of Pro Filt’r Foundation on the back of your hand. Using the Full-Bodied Foundation Brush 110, dot product onto the center of your face and blend outward.
  • For medium, customizable coverage: Apply 1 pump of Pro Filt’r Foundation to the back of your hand. Using a damp Precision Makeup Sponge 100, begin applying product at the center of your face, or wherever coverage is desired, pressing foundation into skin and blending outward. For fuller coverage, add another pump.

 

RIHANNA’S WAY: For the ultimate pore coverage, press the  Full-Bodied Foundation Brush 110 into skin, roll off, and repeat.

 

 

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Show us your Fenty Face.
Rated 2 out of 5 by from The neutrals are steering yellow, no match Not impressed considering it has 50 shades I still can not find a match as the neutral shades are very yellow , I'm more equal neutral or steering neutral cool /pink , it's also very matte and no good for dry skin or normal skin and just looks flat not like some matte foundations that still make you look like you have a bit of life , this is very matte
Date published: 2019-08-12
Rated 2 out of 5 by from Don’t have a shade and the coverage isn’t great! I’m a fair European woman I bought the shade 120 which was what the Sephora employee picked for me.It’s too yellow for me and later it oxides making it darker.The shade 110 has pink undertone so it’s not for me too as I have a neutral one. I asked the Sephora employee for the best coverage foundation and she recommended Fenty Beauty.However it’s way off for the best coverage it’s alright but definitely not the coverage I’m looking for. It lasts a while on the face which is good, it’s easy to blend out with a sponge, it dries matte which I like.Overall it’s alright. Probably wouldn’t buy again even if they had my shade!
Date published: 2019-08-07
Rated 1 out of 5 by from Not for dry skin! Inclusivity is a wonderful thing, however I unfortunately did not have as great as results as many of the reviewers have claimed. The shade was a perfect match for my skin! It applied wonderfully, and as far as full coverage goes it covered my red patches well but I didn't have any blemishes to test how well they covered up. But I will say, I tried it once and had patchy areas on my nose and forehead (I would say I have dry/normal skin) since I'm only dry in those two areas. I did a full exfoliation the night before, used top brand moisturizer, and even primed my face. I thought maybe I'd give it another try. But attempt number two didn't go well at all. I applied the foundation, and did all of the correct steps before applying, and my forehead was so flakey and dry I had to wipe all of the makeup off of my face. While I do recommend this product, I do not recommend it for people who are prone to dryness. Oily skin would be much better suited for this foundation for sure! My mother in law also got this foundation and has oily skin, and had no problems.
Date published: 2019-08-07
Rated 5 out of 5 by from MY HOLY GRAIL I use this foundation every time I wear makeup. It's a little bit light for me, but it oxidizes and is a perfect match! If buying this foundation, I would recommend going 1-2 shades lighter. I bought shade 120.
Date published: 2019-08-02
Rated 5 out of 5 by from LITERALLY THE BEST! i recently got this foundation and i've been loving it. At first, i got a shade darker than me, then i had to go get my exact shade. my advice on getting a fenty foundation is to get one shade lighter from your exact color because it oxidises and gets a little darker. ENJOY!!!
Date published: 2019-07-29
Rated 4 out of 5 by from Still no shade match for me :( Any chance there are going to be lighter shades because the lightest one is still too dark for my pale self
Date published: 2019-07-28
Rated 5 out of 5 by from Best I’ve ever had This is the best foundation I’ve ever had. It ticks ALL of the boxes. With the crazy good shade range, I’ve never had a foundation more closely matching my actual skin tone. Coverage is great. Never seen a foundation that stayed in place longer than this one. It’s matte to the max. Perfection in a bottle.
Date published: 2019-07-25
Rated 5 out of 5 by from Quality foundation I bought this 2 months ago and I’m a fan! Covers, long lasting & gives a matte illusion. A little goes a long way. Fantastic!
Date published: 2019-07-22
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