A universal makeup primer for all skin types, this shine-stopping, pore-diffusing primer smooths the way for better foundation application and longer wear with an instant retouch effect.
Tell Me More:
Nothing is sexier than touch-worthy skin: Pro Filt’r Instant Retouch Primer is the first step to getting there. Paired with Pro Filt'r Foundation, this oil-free face primer smooths away the look of pores, visibly evens skin tone and texture, and instantly absorbs shine without feeling dry or chalky. That means smoother foundation application and longer makeup wear.
Unlike a basic mattifying primer, Pro Filt'r makeup primer has a cushiony, touch-me-now texture mattifies skin with the lightest-possible feel, for a full-on sensorial experience. And the universal invisipink formula? It’s not just pretty—it creates a filter-like blurring effect and melts instantly into all skin tones without a trace. Pro Filt’r works all day to help makeup last longer, feeling lightweight and comfortable, so you don’t have to worry about your skin—and you’ll be ready for anything.
Fenty Beauty is 100% cruelty free.
Fill Weight: 1.08 oz/ 32 mL
Rihanna's Inspo
For Rihanna, creating the perfect soft matte base is the most important part of any look—and the first step to the Fenty Face, her real-life method for killer radiance. "I wanted this primer to feel soft and moisturizing at the same time, as well as do the job of keeping makeup on." - Rihanna
How To
One pump is all it takes for an instant retouch effect. Start at the center of your face and blend outward.
ARTISTRY PRO TIP: If you have dry skin, apply primer to just the areas of your face that tend to get oily (think T-zone and around the mouth).
For the ultimate first step to the Fenty Face follow with Pro Filt’r Soft Matte Longwear Foundation.
A universal makeup primer for all skin types, this shine-stopping, pore-diffusing primer smooths the way for better foundation application and longer wear with an instant retouch effect.
Tell Me More:
Nothing is sexier than touch-worthy skin: Pro Filt’r Instant Retouch Primer is the first step to getting there. Paired with Pro Filt'r Foundation, this oil-free face primer smooths away the look of pores, visibly evens skin tone and texture, and instantly absorbs shine without feeling dry or chalky. That means smoother foundation application and longer makeup wear.
Unlike a basic mattifying primer, Pro Filt'r makeup primer has a cushiony, touch-me-now texture mattifies skin with the lightest-possible feel, for a full-on sensorial experience. And the universal invisipink formula? It’s not just pretty—it creates a filter-like blurring effect and melts instantly into all skin tones without a trace. Pro Filt’r works all day to help makeup last longer, feeling lightweight and comfortable, so you don’t have to worry about your skin—and you’ll be ready for anything.
Fenty Beauty is 100% cruelty free.
Fill Weight: 1.08 oz/ 32 mL
For Rihanna, creating the perfect soft matte base is the most important part of any look—and the first step to the Fenty Face, her real-life method for killer radiance. "I wanted this primer to feel soft and moisturizing at the same time, as well as do the job of keeping makeup on." - Rihanna
One pump is all it takes for an instant retouch effect. Start at the center of your face and blend outward.
ARTISTRY PRO TIP: If you have dry skin, apply primer to just the areas of your face that tend to get oily (think T-zone and around the mouth).
For the ultimate first step to the Fenty Face follow with Pro Filt’r Soft Matte Longwear Foundation.
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Rated 3 out of
5 by
Desie from
Not good for Oily SkinI have combination skin, however my eyelids are very oily. I was not aware of the matte primer and this was the only eye primer my local Sephora had available. It works horribly for me. My eye shadow looks melted by the end of the day. If you have oily lids, definitely get the matte eye primer. It is your best bet.
Date published: 2020-06-11
Rated 5 out of
5 by
Natasha_R from
Amazing!!Its incredible. Blends out amazing and smooths while adding enough tackiness to help stuff stick and blend well. Definitely a new favorite!
Date published: 2020-05-20
Rated 5 out of
5 by
Mstravelady from
It came today.Excited to get this package. It feels wonderful on my face.
Date published: 2020-04-30
Rated 1 out of
5 by
ayriceboo from
foundationThe glass bottle foundation does not blend at all!!!!! It’s horrible
Date published: 2020-01-28
Rated 5 out of
5 by
DM10 from
IT WORKS!This is a very good primer for my oily/sensitive skin. It balanced my oils with the SOFT MATTE FOUNDATION. Sometimes i use it by itself.
Date published: 2019-10-18
Rated 5 out of
5 by
badgaldidi from
Soft and moisturizing PrimerI am very surprised about this product. The product promises what Rihanna wanted to achieve, at the same time soft and moisturizing. The packaging speaks directly to you. The style is perfect for Rihanna products. Very nice is the glass bottle, makes a very noble impression. The primer feels easily and refreshing on the skin. It dries quickly into the skin and it just feels perfect. Of cause, I would buy this product again.
Date published: 2019-10-14
Rated 4 out of
5 by
STAN LOONA from
Good, but my skin played up :/I’ll start by saying the good, this primer is really good and it even makes your skin look amazing enough to wear it by itself! It gives a really nice finish, and really helps blend everything out smoothly. Now the bad, aside from looking BOMB it gave me white bumps all over my forehead! I’ve never had it happen before but when I started to use it i broke out in the white bumps really bad :/ I still love it but i just can’t use it. I would recommend this to others though! not everyone’s skin is the same, what works for one person might not work at all for the other. love you riri!
Date published: 2019-08-16
Rated 2 out of
5 by
jazzy_vs from
Not the bestI bought this primer about a month and a half ago and I thought it was good at first. it moisturized my skin without being too sticky and my makeup didn't rub off too much so that was a plus. However, after about a month the bottle stopped pumping even though there was clearly product left in the bottle. I spent $32 just for the bottle to stop pumping with at least 30% of the product left in the bottle. For the price point, you should be getting 100% of the product out of the bottle. Will not be purchasing again.
