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FULL FRONTAL VOLUME, LIFT & CURL MINI MASCARA

$13
or 4 interest-free installments of $3.25 by

FULL FRONTAL VOLUME, LIFT & CURL MINI MASCARA

$13
or 4 interest-free installments of $3.25 by
13.00
USD
13.00
USD
Availability: 

In Stock

NEW
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ALL-OUT VOLUME. EYE-OPENING LIFT & CURL.
ULTIMATE LONGWEAR. EXCLUSIVE FLAT-TO-FAT BRUSH.

Give it to me quick:

The ultimate do-it-all mascara—now in a mini-size—designed for a fully exposed lash look, featuring an exclusive flat-to-fat brush that instantly volumizes, lifts, lengthens, and curls.

Tell me more:

Get full-on lashes like never before with Full Frontal Volume, Lift & Curl Mini Mascara. Designed to deliver Rihanna’s full lash look on the fly, Full Frontal’s do-it-all formula is clinically proven* to volumize, lengthen, lift & curl lashes—exposing every little lash with eye-opening definition.

Full Frontal’s lightweight, ultra black formula was specifically paired with an exclusive flat-to-fat brush: The FAT side holds max product to quickly load and lift lashes; the FLAT side defines and curls. And thanks to the round, pointed tip, you can load up and reveal every little lash you never knew you had. We’re talking flat to fat… just like that.

Full Frontal builds easily, too, giving you plenty of playtime to layer, define, separate—whatever it is you need to do to create the look you want. And thanks to the longwear, water-resistant formula life-tested by Rihanna to stand up to smudging, sweat and tears, this mascara keeps up while you turn up, keeping lashes fully exposed from root to tip until you’re ready to wash it off.

*In an independent clinical study on 35 women

Fenty Beauty is 100% cruelty free.

Fill weight: 4.7ml

 

Rihanna's Inspo

“I like to get every single little lash to expose them all. I wanted to make sure this mascara lets you do that. You get volume, lift, and curl all with one product and this amazing brush.”

“I love doing different looks with my mascara so it was important for me to have a brush that allowed me to do it all! Sometimes I’ll do a couple extra coats with the fat side of the brush just on the lashes in my outer corners for an extra eye-opening look to accentuate my eye shape!” - Rihanna

How To

Use the FAT side to load and lift, wiggling at the base of your lashes to build volume. Use the FLAT side to comb through and define, curl, and separate. Use the pointed tip to coat the hardest-to-reach lashes in the inner corners. Layer as desired.

ARTISTRY PRO TIPS:

- For max volume, make sure the FAT side of the brush is fully loaded. Layer until you reach your desired effect.

- For max curl, use the FLAT side of the brush to push up lashes while coating them from root to tip.

- For max length, use the pointed tip of the brush and apply vertically, focusing on your lash ends.

- Rihanna’s way: Rihanna loves to accentuate her eye shape with a fanned-out lash look. To achieve this, add extra layers to the just outer edges of your lashes while brushing them outward.

Ingredients

Full Frontal Volume, Lift & Curl Mini Mascara contains all vegan ingredients.

AQUA/WATER/EAU, SYNTHETIC BEESWAX, PARAFFIN, PALMITIC ACID, STYRENE/ACRYLATES/AMMONIUM METHACRYLATE COPOLYMER, STEARIC ACID, BUTYLENE GLYCOL, AMINOMETHYL PROPANEDIOL, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, GLYCERYL STEARATE, VP/EICOSENE COPOLYMER, ACACIA SEYAL GUM, POLYBUTENE, PHENOXYETHANOL, NYLON-66, HYDROXYETHYLCELLULOSE, TRIETHOXYCAPRYLYLSILANE, SODIUM LAURETH-12 SULFATE, CAPRYLYL GLYCOL, C11-15 PARETH-7, POTASSIUM SORBATE, TETRASODIUM EDTA, DISODIUM PHOSPHATE, POLYSORBATE 60, SILICA, BHT, SODIUM PHOSPHATE, IRON OXIDES (CI 77499), TITANIUM DIOXIDE (CI 77891).

ALL-OUT VOLUME. EYE-OPENING LIFT & CURL.
ULTIMATE LONGWEAR. EXCLUSIVE FLAT-TO-FAT BRUSH.

Give it to me quick:

The ultimate do-it-all mascara—now in a mini-size—designed for a fully exposed lash look, featuring an exclusive flat-to-fat brush that instantly volumizes, lifts, lengthens, and curls.

Tell me more:

Get full-on lashes like never before with Full Frontal Volume, Lift & Curl Mini Mascara. Designed to deliver Rihanna’s full lash look on the fly, Full Frontal’s do-it-all formula is clinically proven* to volumize, lengthen, lift & curl lashes—exposing every little lash with eye-opening definition.

Full Frontal’s lightweight, ultra black formula was specifically paired with an exclusive flat-to-fat brush: The FAT side holds max product to quickly load and lift lashes; the FLAT side defines and curls. And thanks to the round, pointed tip, you can load up and reveal every little lash you never knew you had. We’re talking flat to fat… just like that.

Full Frontal builds easily, too, giving you plenty of playtime to layer, define, separate—whatever it is you need to do to create the look you want. And thanks to the longwear, water-resistant formula life-tested by Rihanna to stand up to smudging, sweat and tears, this mascara keeps up while you turn up, keeping lashes fully exposed from root to tip until you’re ready to wash it off.

*In an independent clinical study on 35 women

Fenty Beauty is 100% cruelty free.

Fill weight: 4.7ml

 

“I like to get every single little lash to expose them all. I wanted to make sure this mascara lets you do that. You get volume, lift, and curl all with one product and this amazing brush.”

“I love doing different looks with my mascara so it was important for me to have a brush that allowed me to do it all! Sometimes I’ll do a couple extra coats with the fat side of the brush just on the lashes in my outer corners for an extra eye-opening look to accentuate my eye shape!” - Rihanna

Use the FAT side to load and lift, wiggling at the base of your lashes to build volume. Use the FLAT side to comb through and define, curl, and separate. Use the pointed tip to coat the hardest-to-reach lashes in the inner corners. Layer as desired.

ARTISTRY PRO TIPS:

- For max volume, make sure the FAT side of the brush is fully loaded. Layer until you reach your desired effect.

- For max curl, use the FLAT side of the brush to push up lashes while coating them from root to tip.

- For max length, use the pointed tip of the brush and apply vertically, focusing on your lash ends.

- Rihanna’s way: Rihanna loves to accentuate her eye shape with a fanned-out lash look. To achieve this, add extra layers to the just outer edges of your lashes while brushing them outward.

Full Frontal Volume, Lift & Curl Mini Mascara contains all vegan ingredients.

AQUA/WATER/EAU, SYNTHETIC BEESWAX, PARAFFIN, PALMITIC ACID, STYRENE/ACRYLATES/AMMONIUM METHACRYLATE COPOLYMER, STEARIC ACID, BUTYLENE GLYCOL, AMINOMETHYL PROPANEDIOL, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, GLYCERYL STEARATE, VP/EICOSENE COPOLYMER, ACACIA SEYAL GUM, POLYBUTENE, PHENOXYETHANOL, NYLON-66, HYDROXYETHYLCELLULOSE, TRIETHOXYCAPRYLYLSILANE, SODIUM LAURETH-12 SULFATE, CAPRYLYL GLYCOL, C11-15 PARETH-7, POTASSIUM SORBATE, TETRASODIUM EDTA, DISODIUM PHOSPHATE, POLYSORBATE 60, SILICA, BHT, SODIUM PHOSPHATE, IRON OXIDES (CI 77499), TITANIUM DIOXIDE (CI 77891).

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